Inspiration photo
Construction and details
The illustrations had a realistic photo style, made from thousands of colourful brushstrokes.
Eyewear campaign
The owl concept plays with the relationship between the wisdom of the owl and the perceived wisdom when wearing spectacles. I chose to offset the owls against a blue space background for maximum contrast. Adding blue eyes to the barn owl was the secret to her femininity.
My Role: Concept, Art Direction, Design
In-House: Ted Baker, Copywriter: Luke Butler, Illustrator: Jeff Wack
